The Print : Driftlight
Soft movement meets gentle illumination. Driftlight captures the feeling of light gliding across fabric, like morning air or a distant glow at sea
The Silhouette : Sora
Sora draws inspiration from the traditional kurta while
embracing a more contemporary approach to everyday wear.
Its longer length and distinctive neckline create a silhouette
that immediately sets it apart from the shirts within the
collection.
Driftlight (R) - Sora
S
Rs. 2,500.00
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Sora reflects freedom of movement and lightness of being. A modern kurta - neither traditional nor Western, but timeless in form and spirit.
•Made with 60’s count 100% cotton cambric
•Handblocked in a novel print
•Dyed using chemical free natural Ajrakh dyes
Made in India
Easy Exchange & Returns
Change your mind? We’ve got you covered.
Ships within 48 hours
Your order is dispatched within 48 hours, so it reaches you on time.
Free shipping Pan India
Free Pan-India shipping on all prepaid orders
Return policy
- Return requests msut be raised within 5 days of delivery.
Products must be:
1. Unused and unworn
2. With all original tags and packaging intact
3. Free from any signs of wear or damage - Returns will be accepted only after a quality check and confirmation by our team.
- Returns sent without prior approval will not be accepted.
Shipping
Generic products disptach in 1-2 business days. Pan India shipping is free on all pre-paid orders.
Once shipped, you'll receive a tracking link via email or whatsapp.
For support: shop.yugen.asia@gmail.com | +91 93110 78414
Manufacturing
Our products are manufactured locally. We carefully select our manufacturing partners to ensure our products are high quality and a fair value.
Testimonials
"It's rare to find clothing that feels both contemporary and deeply rooted. YŪGEN somehow manages both. Every time I wear it, someone asks about it—not because it's loud, but because it has presence."
Shilpa, Hyderabad
"The silhouettes are what drew me in, but the story kept me. Knowing each piece carries a tradition forward makes wearing it feel far more meaningful than simply buying another outfit."
Deveika, Calcutta
"There's a quiet confidence to YŪGEN. Nothing feels forced or overdesigned. The clothes simply let you be yourself."
Anoora, Delhi
"I've always loved Indian crafts but struggled to find pieces that fit seamlessly into my everyday wardrobe. YŪGEN feels like that missing bridge."
Swati, Delhi
"You can tell these pieces weren't designed around trends. Months later, I still reach for them as often as the day they arrived."
Rohan, Mumbai